Eco – We’re an environmentally conscious company on a mission to deliver guilt-free disposable and reusable alternatives to the plastic and foam, which fill our landfills and waterways. Soul – We are a growing team of passionate, eco-ambassadors inspired to protect what we hold sacred for the greener good of he planet. Being eco-conscious not only comes from our Soul, it’s our way of Life. Life - For our vision to become a reality, we know our offering needs to be as dynamic as our lifestyles are
Biodegradable means an item that has the ability to break down rapidly by the actions of microorganisms, or decompose, back into natural materials in the natural environment without causing harm. For example, when a substance biodegrades into carbon dioxide, water and other naturally occurring minerals, the substance seamlessly mixes back into the earth, leaving no toxins behind. Many materials do break down in a more harmful manner, leaving chemicals or other harmful substances in the soil.
'Compostable' products are biodegradable, but with an added benefit: when they break down, they release valuable nutrients into the soil, aiding the growth of trees and plants. These products degrade within several months in an industrial composting facility and produce no toxic residues. Compostability is a desirable feature in traditionally disposable products such as plates, bowls, cups and cutlery. These products are commonly made out of PLA (Polylactic acid), bagasse (sugarcane fiber) or vegetable starch.
There are lots of serious environmental and health concern associated with polystyrene and the danger associated with Styrene (which is also called Styroform), the basic building block of polystyrene. Styrene is used extensively in the manufacture of plastics. Consumers, environmental agencies, government are looking to find alternatives of Sterene; and ready to switch to biodegradable and compostable products due to the following reasons.
Besides the dangers of producing EPS, Styrofoam lasts forever in our landfills. There are few known methods of breaking it down quickly though. And since expanded plastic foam is an end product, it cannot be recycled into different products, only reincarnated as itself. Styrofoam in landfills breaks down into small pieces and carried away by wind into the ocean and the environment. Marine animals and birds mistake these white pieces of EPS as food causing a whole chain of events that eventually affects our health and the planet. When we eat marine life that feed on toxic EPS, we are also taking in these harmful chemicals to our bodies. Over 100 cities and counties in the US have already banned the use of Styrofoam.
Harmful chemicals contained in plastics are present in the bloodstream and tissues of almost each one of us. Plastic is not biodegradable and lasts 400-450 years in our landfills. It only breaks down into smaller particles whereby its toxic chemicals are ingested by wildlife, which we have also consumed. In the U.S., it is confirmed that average consumer produces a half-pound of plastic waste daily. Two classified plastic-related chemicals are of critical concern for human health: bisphenol-A or BPA and phthalates, an additive used in the synthesis of plastic.